Thank you Beta Change India and Southeast Asia Public health
teams are honoured to receive this recognition.
India contributes 26% of world's TB burden, much of it shouldered
by year.
Youth as a catalyst of change was the idea behind Be the
Change for TV.
We used the digital first approach, precision targeting
and youth centric medium to create disease awareness, engage
youth and improve health seeking behaviour.
In a year's time, campaign reached 55,000,000 youth and
35000 signed as change makers with 10500 health seeking
actions.
The campaign received recognition from Ministry of
Health and Family Welfare and various industry forums.
I'll now pass on to Julia Nachin.
Thank you, Rashna.
Our goal as an innovator in Southeast Asia is to enable a TB
free region to partner with governments to advance their
national TB goals.
With 2 million new TB cases annually in diverse markets in
Indonesia, Philippines, Vietnam and Thailand, an inclusive
approach to collaboration is key to tackling a problem of this
magnitude.
Patient enrolment grew 60% over the previous year, surpassing
pre COVID enrolment.
Through supporting TB elimination, we will build a
better world, lifting those who are underprivileged.
Thank you.